Riding Velib in Paris!

What do you do in Paris after speaking at a plenary session on international rules on green advertising? Why you hire a Velib bike and pose in front of the Eiffel tower of course!

Velib is a really cool system. I only had to register at the ticket machine, get a pin code and then take a bike. The whole process took about 3 minutes, and we were off riding the leafy Paris boulevards towards Trocadero.

It’s free to use for the first half hour and you can ride and leave it at any other Velib stand around Paris.
And it’s dead perfect for riding in a Paul Smith suit.

Blake, for We Are Futureproof